The right sales training and transformation partner should understand your business, bring real sales leadership experience, create practical tools, i...
Sales Training vs. Sales Transformation: Which One Does Your Team Actually Need?
When sales performance lags, organizations often wonder: Should we invest in sales training or sales transformation? Sales training addresses a focuse...
Sales Are Down. Where Should You Place Your Next Bet?
When sales performance declines, the instinct is often to blame the sales team. But a performance drop rarely has a single cause. The Kodiak Five-Area...
Why Great Sales Teams Still Lose to the Status Quo (and How to Change the Conversation)
A Kodiak Group client sold into surgery centers. Their product was strong, their discovery conversations were thorough, and their sales team consisten...
How to Build a Sales Transformation Strategy: The Framework We Use with Every Client
We’ve never walked into a company that simply needed more sales training. The requests are always different. Revenue has stalled. Forecasts ...
The Art and Science of Territory Planning
The sales world is full of buzzwords. Among them are “reactive selling” and “proactive selling.” In helping companies revamp their sales proce...
Accelerated Learning
Most of our clients have a broad product family, a fast rate of new product launch, and limited training time for their sales force. While there are a...
Endurance: A Key Attribute for Successful Salespeople
ENDURANCE: A KEY ATTRIBUTE FOR SUCCESSFUL SALESPEOPLE The Great Ethiopian Run, run in Addis Ababa, is a 10k road race that has taken place at the en...
5 Tips to Improve Your Prospecting Approach
5 THINGS TO IMPROVE YOUR PROSPECTING APPROACH We often read that cold calling is dead, prospecting is out, and social selling is the modern way to c...
7 Deadly Sins of Sales
7 DEADLY SINS OF SALES When it comes to executing your sales process, things can be going along swimmingly, with the close within reach … until ...